Williams’ launch plans were targeted
(Picture: Williams Racing)Williams abandoned the scheduled virtual reality launch of their new Formula One car on Friday after being targeted by hackers.
The F1 team had been due to launch their 2021 machine via an app, which would allow fans to project the new machine into their homes.
But just one hour before the innovative launch, Williams were forced to pull the plug.
The British team said: "Williams Racing planned to reveal its 2021 challenger, the FW43B, via an augmented reality app later today (5th March).
"However, sadly, because the app was hacked prior to launch, this will no longer be possible.
"We have subsequently removed the app from both the Apple App Store and Android Google Play store.
"We don't forget our history, our heritage, but we are moving on to a bright future." pic.twitter.com/3rzXdLiSir
— Williams Racing (@WilliamsRacing) March 5, 2021
"We were very much looking forward to sharing this experience with our fans, particularly during this difficult time when being able to bring in-person experiences directly to our fans is sadly not possible."
British driver George Russell is set for his third season with Williams, tweeted: "Massive shame. I've seen the app and it was going to be an awesome experience for you guys. Whoever did this, seriously not cool."
Williams have finished rooted to the foot of the constructors' championship for the past three seasons.
The team's founder Sir Frank Williams sold the F1 operation to US investment firm Dorilton Capital last summer with his daughter Claire Williams relinquishing her role as the de facto team principal.
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