So the Royal Family are just like us after all.
Ok, not in a palaces and servants way - but the video William and Kate posted on Wednesday proves that, like everyone else on Instagram, they only put their most perfect, highly curated moments online.
The snapshot of family life they shared has the air of a Center Parcs advert, in that it’s full of parents doing simple, wholesome activities with their offspring, which said offspring are completely enjoying.
They’re laughing, running, whooping with joy in the great outdoors.
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No-one is complaining they’re too cold, needing the loo at the most inconvenient moment possible, or crying for their iPad.
William and Kate released the footage of them playing on a beach, chasing round a garden, and toasting marshmallows with George, Charlotte and Louis a decade after their wedding.
“Thank you to everyone for the kind messages on our wedding anniversary,” read the accompanying message.
“We are enormously grateful for the 10 years of support we have received in our lives as a family. W&C.”
It should be noted that William and Kate looked happier and more in love than ever.
The sun shone, and no-one burst into tears because they burnt their mouth on a toasted marshmallow.
It should also be noted that the video is under 40 seconds long.