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The Guardian - UK
The Guardian - UK
Business
Roy Greenslade

Why Expresso is Portugal's favourite title

Juan Antonio Giner explains why Portugal's leading paper Expresso has enjoyed a sales rise of 9.1% in the year since its relaunch. It looks fresh, provocative, smart and easy to read. Its staff, working under a new editor and new art director, were well trained. And it had "a great marketing campaign." (Via Innovations)

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