Get all your news in one place.
100’s of premium titles.
One app.
Start reading
USA Today Sports Media Group
USA Today Sports Media Group
Sport
Justin Quinn

Why are there so many alternate jerseys for the Boston Celtics (and every NBA team)?

While there are fans of the Boston Celtics jerseys that some have derided as something a crappy Irish pub run by Enya fans might have come up with — you know the ones we are talking about — they certainly constitute a minority of Celtics fans.

Which brings up the question of who is designing these things? Nike.

Why are there are so many new jerseys that don’t reflect how teams have represented themselves in the past? Money.

And are people even into all these new designs? That answer is more complicated.

To try to get to the bottom of the proliferation of NBA uniform redesigns, the folks over at The Score put together a short video of what they’ve learned about the phenomenon.

So if you have taken umbrage with all the new and atypical designs we have seen in recent seasons, this is the documentary clip for you.

Listen to the “Celtics Lab” podcast on:

Apple Podcasts: https://apple.co/3zBKQY6

Spotify: https://spoti.fi/3GfUPFi

Sign up to read this article
Read news from 100’s of titles, curated specifically for you.
Already a member? Sign in here
Related Stories
Top stories on inkl right now
One subscription that gives you access to news from hundreds of sites
Already a member? Sign in here
Our Picks
Fourteen days free
Download the app
One app. One membership.
100+ trusted global sources.