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The Guardian - UK
The Guardian - UK
Technology
Jack Schofield

Who cares about sound quality?

Where do you find your evidence for listeners caring for sound quality (The future of UK radio is now in your hands, Technology, November 23)? Choosing to rip CDs to a computer or iPod is about convenience not quality. Gavin Bailey

True. But in my experience, people almost always rip their music CDs at a much higher level of quality than DAB, which is roughly equivalent to an 80kbps MP3 file (see http://www.digitalradiotech.co.uk/bitrate_vs_quality.htm). Even podcasts are commonly better than that (ie 64kbps or 96kbps mono MP3).

There's also a significant interest in lossless compression systems such as FLAC (Free Lossless Audio Codec), and both Apple and Microsoft offer lossless encoding systems.

As I said, perhaps not everyone cares as much as I do, but there is plenty of evidence that most people do care. Even if they didn't, I don't think the BBC's attitude to "broadcast quality" should be "the worst we can possibly get away with".

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