AIG is changing its name to AIU and has taken its nameplate down off the entryway to its Manhattan building, which is now bare. That's great. Take the name down. God forbid they, you know, do something substantively different, like give all the money back.
This is a classic example of the kind of thinking that created this mess. Once in an interview, Karl Rove was asked what if anything he regretted about the handling of Iraq. He said that the Mission Accomplished banner was certainly a mistake. He did not say (I believe Frank Rich pointed this out first), for example, that de-Ba'athification was a mistake, or disbanding the Iraqi army, or sending in too few troops, or not having a plan for the counter-insurgency. No, none of those things occured to him as mistakes. The "mistake" was about a banner.
This is the kind of thinking, in fact, that Obama needs to challenge more frontally. It's really a disease.
Natch, the taxpayers will be footing the bill for all that new letterhead and business cards.