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Kiplinger
Kiplinger
Business
Rivan V. Stinson

What Is APR?

Annual percentage rate (APR).

While the best rewards credit cards can help you rack up cash back, points or miles on purchases, they usually come with high interest rates. Because of this, balances on your card can be challenging to pay off, especially if you don’t know your card’s annual percentage rate (APR).

According to LendingClub's recent research, 47.1% of cardholders carrying a balance don’t know their credit card APR, an alarming number, considering the average credit card interest rate was 24% as of February 2025.

So, what is APR? Here's what you need to know.

What is APR?

The APR associated with your credit card is your card's interest rate. In other words, it's how much extra money you'll pay on any balance you don't pay off in full at the end of each billing cycle.

APR is typically stated as a yearly rate, and it can be fixed or variable. If you don't know your APR, you can find it in your credit card's terms and conditions. Or, when you review your statement it will appear on there.

Most credit cards operate on a variable rate, meaning the rate can change, often rising or falling in tandem with interest rates set by the Federal Reserve. When the Federal Reserve Board raises short-term interest rates, interest rates on credit cards and most other lending and savings products typically increase, like mortgages, home equity lines of credit, high-yield savings accounts and other loans.

Currently, there's mixed views on where interest rates go from here. The Federal Reserve ended 2024 with three rate cuts, but didn't follow suit at its January meeting. With talks of tariffs being imposed, the safe bet is there might be fewer rate cuts in 2025, especially if those tariffs increase inflation.

How does APR affect me?

If you’re carrying a balance on a credit card with a high APR, plan to pay it off as soon as possible without adding any new purchases, or else you'll be stuck with expensive interest payments and can end up in credit card debt.

If you are struggling to keep up with interest payments on your credit card, applying for a balance transfer credit card to pay off credit card debt can be beneficial. Balance transfer credit cards offer an introductory 0% APR for qualifying balance transfers.

The length of these introductory periods varies, but some of the best balance transfer cards allow you to avoid interest rates for up to 21 months. You can also check to see if any current cards in your wallet are offering balance-transfer promotions.

Keep in mind that with any balance transfer, if you don’t pay your balance by the time the promotion ends, any balance left over is generally subject to your card’s normal interest rate. And read the fine print — your balance could be subject to retroactive interest charges.

Use cash back incentives

Another way to tackle interest is to use your card for everyday purchases like groceries and utilities. Many credit card issuers offer higher cash back incentives when you use your card for travel expenses, grocery, dining out or shopping. To demonstrate, the Blue Cash Preferred® Card from American Express gives you 6% cash back on grocery purchases for the first $6,000 charged. Once you exceed this limit, it defaults to 1% back.

The key with this approach is to alter how you pay for budget items. Say you have a statement balance of $400, and if you don't pay that in full next month, then you'll have interest accrue. Instead of using your debit card for groceries and gas, use your credit card and charge these expenses. Once they clear, pay them off immediately.

This approach achieves multiple things: One, it helps you pay off more of your statement balance each month. Two, with the cash back rewards you earn, you could pay off interest quicker in the form of statement credits. Lastly, you're still spending within your budget, you're just altering the payment method you use.

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