Get all your news in one place.
100’s of premium titles.
One app.
Start reading
The Independent UK
The Independent UK
Business
Business Insider, Will Heilpern

What 12 famous brands' terrible websites looked like when they launched in the 1990s

In the mid-to-late 1990s, people started expecting their favourite brands to have websites.

Unfortunately, most of the resulting efforts were pretty terrible. There was no winning model to follow, so designers were left stabbing in the dark.

We used the Wayback Machine, which archives old websites, to dig up the some of the most basic sites brands like Coca-Cola and McDonald's had when they first launched in the mid-90s.

Mercedes-Benz: January 24, 1997

Mercedes-Benz: Now

 

McDonalds: November 10, 1996

McDonalds: Now

 

Pepsi: December 19, 1996

Pepsi: Now

 

Google: November 11, 1998

Google: Now

 

Apple: December 11, 1998

Apple: Now

 

Ferrari: April 17, 1997

Ferrari: Now

 

Coca-Cola: Jan. 15, 1998

Coca-Cola: Now

 

Amazon: August 16, 1995

Amazon: Now

 

Burger King: December 26, 1996

Burger King: Now

 

Gap: December 16, 1996

Gap: Now

 

Ebay: January 16, 1999

Ebay: Now

 

Domino's Pizza: December 19, 1996

Domino's Pizza: Now

 

Read more:

• Barack Obama says Britain is a 'free rider'
• These tweets nail the absurdity of many tech offices
• 4 reasons why the Irish economy killed it in 2015

Read the original article on Business Insider UK. © 2015. Follow Business Insider UK on Twitter.

Sign up to read this article
Read news from 100’s of titles, curated specifically for you.
Already a member? Sign in here
Related Stories
Top stories on inkl right now
One subscription that gives you access to news from hundreds of sites
Already a member? Sign in here
Our Picks
Fourteen days free
Download the app
One app. One membership.
100+ trusted global sources.