The Advertising Standards Authority has banned a TV ad by beauty products firm ghd after ruling that it was "likely to cause serious offence, particularly to Christians". Is this fair enough or an over reaction?
The ad seems pretty tame to me - but then I'm not a practising Christian.
Ghd managing director Martin Penny professed to be perplexed by the ASA's decision, saying "there are far more erotic things in Nuts or on page 3".
However, the ASA said it banned the ad because it featured eroticised images in conjunction with religious symbols and the phrase "Thy will be done", as well as the letter "t" as the cross of Jesus, were likely to cause serious offence, particularly to Christians.
