In case you missed the previous articles in this Welcome Series: 1/6 Welcome to inkl. Read this first.
Welcome to day 2 with inkl.
Today we’ll pull back the curtains and reveal how our journalists decide which stories we show you. Your inkl news experience is built around three considerations that create a compelling and comprehensive news service - significance, serendipity, and relevance.
SIGNIFICANCE
News discovery at inkl starts with the stories that you need to see. We identify the world's most significant news by tracking how editors of the best newsrooms rank stories. These ranks, along with factors like age, length, and origin are used to construct your Lead Stories list.
SERENDIPITY
Our second critical objective is to also show you stories you wouldn't see otherwise. These are found the hard way – by our journalists wading through thousands of articles for the most surprising, uplifting, and thought-provoking gems. These go into Our Picks and Good News.
RELEVANCE
Third, we also need to show you the news that matters only to you – your sports teams, your city, your industry, and your passions. This approach is used to build the For You list. It learns as you read. You can also train it by tapping the “+” button and adding more topics to it.
Our unique mix of human and algorithmic curation is designed to create the world’s most useful and enjoyable news experience.
Happy reading,
The inkl team
