Web wizard or net newbie? Take our quiz to see how much you know about the internet

Do you know your spiders from your hamburgers? Photograph: Stocksy

1. When did the world’s first website launch?

   1. 1991

   2. 1992

   3. 1997

2. What does SEO stand for?

   1. Super easy online

   2. Search engine optimisation

   3. Seek emails only

3. What proportion of UK businesses have a website?

   1. 48%

   2. 64%

   3. 82%

4. What is the No 1 reason that small businesses don’t set up a website?

   1. They don’t have a computer

   2. They don’t think it’s necessary

   3. They don’t know how to do it or how to assess its effectiveness

5. By what name is the system that finds and classifies websites commonly known?

   1. Spider

   2. Ferret

   3. Gopher

6. On average, by how much could a website increase your revenue?

   1. £82

   2. £827

   3. £8,272

7. Why would you use alt text on your website images?

   1. To make your website more accessible

   2. To make your website easier to find in search engines

   3. Both

8. In website terms, what is a hamburger?

   1. Like a cookie, but bigger

   2. Any fast food website

   3. An expandable icon

Solutions

1:A - Sir Tim Berners-Lee designed his first website while working at Cern (the European Council for Nuclear Research) in 1990 and launched it live to the public in 1991. He published a page that demonstrated how one computer could link to documents on another computer if they were networked. This page that launched a new world can still be browsed in all its black-and-green glory. , 2:B - Even if you’re a loud-and-proud luddite, you’re probably familiar with Google, Yahoo and Bing. These are search engines and their job is to answer your important queries, such as “Do cats have star signs?”. Now, if you’re a cat astrologer, you’ll want your website to show up on the first page of results – and there are some best-practice principles that help you climb the rankings. This process is called search engine optimisation., 3:A - Just 48% of all UK businesses have a website, with that figure dropping to 45% for those with fewer than 10 employees. On the other hand, 84% of businesses with 10 or more employees have a website. These figures are from a 2018 report published by the Office for National Statistics. It’s the latest available – but ancient history in internet terms – so the proportion could well increase as so many businesses embrace e-commerce opportunities during 2020., 4:C - GoDaddy asked small businesses why they didn’t have websites, and found that many entrepreneurs have the appetite but not the expertise. Yet setting up a website has never been easier, and if your business had one you’d be able to generate leads, sell more stuff and get your products or services found more quickly. Once you’re up and running, there are tools to help you discover what’s working online and what isn’t – so you can adapt quickly to make the most of all opportunities. , 5:A - Like its eight-legged namesake, the spider or spiderbot crawls the “web”, but rather than hunting down prey, it’s hunting down websites. Its findings help to serve up the right websites in response to queries. You can give your website the best chance of being found by offering up relevant words and images to the spider, but it’s also about so much more: the number of times your website is shared on social media, for example, or how many other websites are linking to yours. , 6:C - According to GoDaddy, customers using GoDaddy Websites + Marketing (a mix of social media, optimisation and more) saw an increase of 13% in business revenue within 12 months. For many businesses, that could mean a boost worth thousands of pounds., 7:C - Alt text is a description of what’s in an image that helps people who are visually impaired understand and navigate your site. It also gives the search engine extra information by which to find and classify your website. Since accessibility is a key consideration for search engines such as Google, alt text signals that you have a quality website, which can help it rank higher in search results., 8:C - Just as in real life, a burger is found on a menu – but in this case we’re talking about a web menu, that is the list of what a website has to offer, such as “About us” or “Shop now”. You know those three parallel lines that you sometimes have to click on to reveal the menu? That’s a hamburger icon, so called because it resembles a burger in a bun. Now you know ...

Scores

1. 7 and above.

   Webmaster: your online skills are fully loaded and ready to go! All you need now is a website of your very own.

2. 5 and above.

   Smart cookie: if life were a search engine, you’d rank pretty high. Why not get yourself a website and put those skills to the test in real life? Check out GoDaddy.

3. 0 and above.

   Spinning wheel of doom: Bill Gates, you ain’t – but the good news is that you don’t have to be. With the right support, anyone can create a website for their small business or side hustle. Check out GoDaddy to find simple website templates today.

4. 3 and above.

   Bit of a browser: you have a passing knowledge of websites but could do with some pointers. Time to tap into some web expertise. Check out GoDaddy to sharpen up your skills with free web marketing tools.

GoDaddy launched the #OpenWeStand initiative offering a number of free tools, widgets, resources and blogposts at OpenWeStand.org to help small businesses keep their digital doors open while their physical doors are closed. Over 50 companies have joined the cause, including Slack, Salesforce, PayPal, and more