
From fridge-chilled eye patches to a quick refresh of her highlights before appearing on the air, Cat Deeley just gave us a whistle-stop tour of her This Morning routine - and this affordable, shine-boosting L'Oréal hair serum was front and centre.
It's surprising how quickly we beauty journalists can become detectives when glimpses of a celebrity's go-to products are on the line. Luckily for us, though, we didn't have to sleuth too hard when Cat Deeley shared a behind-the-scenes Instagram Reel of her This Morning prep. In fact, we were treated to several beauty cameos, including Charlotte Tilbury's Immediate Eye Revival patches (which Deeley keeps in the fridge and wears en route to the studio), her E11even fragrance oil and even Victoria Beckham's Posh Balm made an appearance.
It was the unassuming buy sitting on her dressing room table, though, that really caught our eye, as not only is it a saviour for lacklustre strands, but it's also already one of our beauty team's favourite L'Oréal products. Oh, and it's currently half price at Boots.
The budget L'Oréal serum behind Cat Deeley's shiny strands
From a morning green juice to a quick hair wash and colour refresh, Cat Deeley manages to cram a lot into the hours before she appears on our screens. And with just one quick Instagram post, she's also been able to inform our next beauty haul, as we spied the L'Oréal Paris Elvive Glycolic Gloss Leave-In Serum on her dressing table.
The leave-in treatment is formulated with glycolic acid, which works to penetrate the hair's fibres, sealing the cuticles and leaving your strands smooth and incredibly shiny. It also protects your hair from heat damage and is suitable for all hair types and hair colours - making it quite the staple in your haircare routine.

RRP: £16.99
Ideal for dull-looking strands, this leave-in glossing serum helps to shield your hair from heat damage, whilst delivering a lasting, glassy shine.

RRP: £58
As mentioned, the Instagram video also saw Cat Deeley using these Charlotte Tilbury hydro-gel eye patches on her commute. They're designed to hydrate and brighten your under-eyes, targeting the key signs of ages and helping to reduce puffiness and the appearance of dark circles.

RRP: £30
Available in a range of flattering shades, these Victoria Beckham Beauty Posh Balms offer up to 24-hours of hydration and feature nourishing ingredients like cucumber seed extract, murumuru seed butter complex, and plant-derived lanolin replacement to hydrate, shield and smooth your lips - as well as imparting a chic tint.
Digital Beauty Writer, Naomi Jamieson, is a big fan of L'Oreal's Glossing range, in particular, the Rinse-Off 5-minute Lamination Treatment. "Unlike some of the best hair masks that require you to leave them on for upwards of 10 minutes, I love how quick and easy this glossing treatment is. It gets to work immediately, and by the time I've saturated my long hair, it already feels silky and de-tangled. Once dry, that silky feeling only intensifies - my strands are left looking so glossy and smooth."