Staff from Dublin department store threw themselves into the Christmas spirit on Sunday afternoon as they led a singing flashmob through the shop.
Beaming customers were treated to stunning performance from the staff of Penney's in O'Connell Street.
Video footage shows staff members dressed in Christmas clothes - including elves and red festive suits - marching down the aisle of the busy store.
More staff members join in for a rendition of the Slade classic 'Merry Xmas Everybody' followed by 'Rockin Around The Christmas Tree'.
A staff member said the stunt was intended as: "Just something to bring some Christmas spirit to the sales floor during this busy time."
On what can be a very busy and stressful time for retail, she added the little Christmas-themed interlude "100% lifted spirits".