A warning has been issued over a diet pill scam which contains fake Dragons' Den endorsements.
Consumer rights website Which? said fraudsters are promising life-changing results to people who purchase "clinically proven" diet pills. The scammers are targeting people via emails.
The scammers also include fake Dragons' Den endorsements to trick people into parting with their bank details and hard-earned cash. According to Which?, the scam starts with an email from what appears to be a random address.
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The subject line in the email said "Summer is almost here, jump start your weight loss now". There are also what appears to be "before" and "after" images of women after weight loss.
Included in the email is fake images and unrealistic claims of losing "15-20 pounds in a month". A common tactic used by fraudsters is claiming products will "sell out", which this email claims.
Scammers do this to rush victims into making purchases without doing their due diligence. Within the email is a link which takes the victim to a fake article.
This is a spoofed version of the Daily Mail website which claims a Dragons' Den contestant pitched the diet pills and secured an investment from all five Dragons. This is not true and completely false.
The fake article encourages the reader to click through to buy the bottle of the pills. When the person clicks the link, it will ask for personal details to complete the order and this is how the fraudsters steal information.
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