Sir Richard Branson’s Virgin Hotels is to open a new property in Glasgow in 2022.
The new site will be situated at 236-246 Clyde Street – described as a "a perfect base for exploring the city."
The Clydeside hotel will comprise 242 chambers and 'grand chamber suites', boasting a Commons Club restaurant and a cafe serving coffee from Laughing Man, co-founded by Hugh Jackman. There will also be a meeting and event space.
Guests will also be able to enjoy "panoramic views" of the river from many of its rooms.
Founder Richard Branson said: “Glasgow is a dynamic city with a rich history that is extra special to me as my wife Joan is from Glasgow.
"Since launching the first property in 2015, Virgin Hotels has established a beloved brand amongst many, always ensuring that all offerings embrace and showcase the local community culture for all travellers to enjoy; and this property will surely do the same.”
James Bermingham CEO of Virgin Hotels added: “Glasgow features distinctive art, music, shopping and much more – making it the perfect location for the newest hotel. Virgin Hotels Glasgow will have all the brand differentiators such as our innovative Chamber design, forward-thinking technology, food and beverage offerings and entertainment."
Over in Edinburgh, work is currently going ahead on the site of the former India Buildings in the city’s Old Town, part of the UNESCO World Heritage site.
The hotel giant opened its first site in Chicago in 2015 and has opened in Dallas, Nashville and Las Vegas. It will be launching in New Orleans and New York City this year and Miami in 2022.