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Forbes
Forbes
Business
Mike Dojc, Contributor

Velocity Global Secures Naming Rights For PGA Tour University Ranking

US golfer Billy Horschel watches his approach shot on the 10th hole during a practice round for The 149th British Open Golf Championship at Royal St George's, Sandwich in south-east England on July 13, 2021. - RESTRICTED TO EDITORIAL USE (Photo by ANDY BUCHANAN / AFP) / RESTRICTED TO EDITORIAL USE (Photo by ANDY BUCHANAN/AFP via Getty Images) AFP via Getty Images

Velocity Global has had a presence on the PGA Tour for a couple seasons now with their company logo front and center on the hat of six-time tour winner and 2014 FedEx Cup champion Billy Horschel. The workforce management solutions firm has decided to broaden the brim of their golf exposure by becoming the presenting sponsor of PGA Tour University.

The program, which debuted with the graduating class of 2021, rewards the top-5 Men’s D-1 College golfers following the National Championship with status on the Korn Ferry Tour. The golfers who finish 6th-15th on the freshly minted Velocity Global Rankings earn membership on one of the PGA Tour’s developmental circuits.

“What you’re going to see is that the majority of the top guys that come out of PGA Tour University are going to make it to the PGA Tour within a few years. They’re going to be the guys that are going to carry the PGA Tour brand over the next decade or so,” Horschel says.

“We’re excited to welcome Velocity Global to the PGA Tour family as the first-ever presenting sponsor of PGA Tour University,” PGA Tour Commissioner Jay Monahan said in a statement. “Velocity Global shares our passion in supporting the top collegiate golfers on their journey to the professional game, and we look forward to their partnership in growing PGA Tour University together.”

Horschel sees a lot of synergies between the company that facilitates global expansion and a program that provides a pathway to the pros for the top college golfers.

“Velocity Global helps businesses to grow and open up workplaces around the world,” Horschel explains. “When you think of PGA Tour University, these are not just kids from America, they are from all over the world. When you see the top 10 in the ranking, they’re not all going to be Americans. There are going to be kids from Spain, China, and Australia. It’s a perfect fit for a global company.”

Denver based Velocity Global helps companies quickly and compliantly onboard and manage an international workforce in order to expedite expansion into overseas markets. The company provides global employer-of-record services and payroll delivery services in 185 countries allowing companies to tap into the global talent pool and scale efficiently without the headache of having to set up foreign legal entities.

“The global nature of golf is integral to the connection to our global business. Our platform connects employers and talent for a compliant global workforce,” Ben Wright, Velocity Global Founder and CEO, says. “We give access to opportunities for both businesses and varied types of talent. The top ranked college players come from all corners of the world, and PGA Tour University gives them access to a professional future on a global scale immediately out of college. That model fits perfectly for what we do and we are proud to support the next generation of golf as we support the next generation of business,” he adds.

In addition to being named the presenting sponsor of PGA Tour University, Velocity Global also becomes the official global workforce solution platform and the official professional employer organization of golf’s top circuit.  A partnership with GOLF Channel is also included in the agreement. PGA Tour University and the Velocity Global Ranking will be featured every Wednesday on Golf Today as well as during live university tournament coverage beginning with next week’s Maridoe Collegiate Invitational.

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