A couple waits to take part in a staged mass wedding in Shanghai, organised as part of a matchmaking event to inspire single people to take the plungePhotograph: Carlos Barria/ReutersA woman holds a sign during a matchmaking event in Jinshan beach, south of Shanghai. There are plenty of men to go round among China's nearly 1.4 billion people but social status can conspire against single professional women, sometimes making it difficult to find a partnerPhotograph: Carlos Barria/ReutersFlowers at a shop in Xian, China. The Chinese Valentine's Day falls on the 7th day of the 7th month on the Chinese lunar calendar - 13 August this year. An auspicious date, and a colourful time.Photograph: ChinaFotoPress via Getty Images
The parents of a person looking for a spouse display a sign with their child's personal profile in People's Square in central Shanghai Photograph: Carlos Barria/ReutersA man looks at pictures of single women on a board at a matchmaking event in Shanghai Photograph: Carlos Barria/ReutersA man uses his phone to scan a QR code sticker used to share personal information, during a matchmaking event in Jinshan beach, south of Shanghai Photograph: Carlos Barria/ReutersA child sits under a message of love hanging at a shopping mall in Beijing, ChinaPhotograph: Andy Wong/APA man introduces himself onstage during a matchmaking event in Jinshan beach, south of ShanghaiPhotograph: Carlos Barria/ReutersWomen in wedding gowns take part in a brides' race event run by a shopping mall to celebrate the Qixi Festival in Guangzhou, southern ChinaPhotograph: China Stringer Network/ReutersA man selling bouquets of roses approaches a couple on a Beijing street Photograph: Andy Wong/APCouples await a staged mass wedding, organised as part of a matchmaking event to inspire singles to get married, in ShanghaiPhotograph: Carlos Barria/ReutersLiu Tingting, 25, introduces herself during the recording of an episode of Meet you on Saturday, a matchmaking TV show, at a local television station in ShanghaiPhotograph: Carlos Barria/Reuters
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