Startups with a penchant for sustainability are invited to participate in a specially arranged hackathon an event in which people meet to engage in collaborative technology solutions at ad:tech London for a chance to impress and partner with Unilever.
As the headline sponsor of ad:tech London Future Media & Technology summit, Unilever is set to engage with startups across the conference in a variety of initiatives including the hack.
The Unilever Foundry sustainability hackathon brief reads:
In a data driven, always-on world, how can we bring the idea of sustainable living to life in a way that’s interesting and relevant to everyday living? What is the role of data to enable this and how can we influence daily habits through data so that people want to live more sustainably?
The hack will run as part of the event on October 21-22, and established startups are invited to join and tap into the expertise and data sources of Unilever that will be made available exclusively to participants. Company marketing, sustainability, IT and consumer research experts will be on-hand during the conference to provide one-on-one mentorship and advice for startups during the event.
One winner will also walk away from the event with £5,000 in prize money, and may be invited to participate in a paid pilot with Unilever, with $50,000 (£31,000) made available to help develop and test their idea.
Unilever’s ambitions for the hackathon range from reducing the environmental footprint of a daily shower, through to tackling the waste from sachets sold in developing and emerging countries such as India.
Startups are invited to register for the hack here.
The Unilever Foundry provides a single entry-point for innovative start-ups seeking to partner with Unilever, enabling the company’s global brands to experiment with and pilot new technologies more efficiently, effectively and speedily. It provides start-ups and entrepreneurs the opportunity to develop and work on global projects, access mentoring from marketing professionals, and tap into funding through Unilever Ventures.
More from the Unilever partner zone
-
New Unilever partnership to help one million people
- Unilever initiative helps 25 million people gain toilet access by 2020
- NextDrop: Improving access to water for communities in India
Copy on this page is provided by Unilever, supporter of the sustainable living hub
