PHOTOS: Kristin Cavallari’s Uncommon James opens in Chicago’s West Loop

Uncommon James, a jewelry/home goods store founded by Kristin Cavallari, is located in the West Loop. | Pat Nabong/For The Sun-Times

Actress-entrepreneur Kristin Cavallari was on hand Saturday morning in Chicago’s tony West Loop for the grand opening of her latest Uncommon James location.

Joining Cavallari was husband and former Chicago Bears quarterback Jay Cutler.

In an interview with the Sun-Times earlier this week, Cavallari said the store will feature some items from her Little James baby and kids clothing line and limited home decor, but will primarily feature her “effortless and affordable jewelry” line (all priced at under $100).

Fans were lined up down the block and around the corner in the cold morning air to be among the first to shop the boutique chain, which serves as the storyline for “Very Cavallari,” the reality show on the E! Network that stars Cavallari and Cutler.

Here’s a first look at the Chicago location of Uncommon James at 849 W. West Randolph:

Kristin Cavallari, founder of Uncommon James, and her husband Jay Cutler, talk during the opening of her store’s West Loop location in Chicago on Saturday.

Mugs are displayed on the shelf of Uncommon James.

Uncommon James, founded by Kristin Cavallari in 2017, sells accessories, children’s clothes and skin care products. Cavallari opened this first Chicago location of the store in the West Loop.

Necklaces designed by Kristin Cavallari are displayed at Uncommon James in the West Loop.

The interior of Kristin Cavallari’s Uncommon James in the West Loop is photographed during its grand opening Saturday morning.

Jewelry is displayed at Uncommon James in the West Loop.

People line up for the opening of Uncommon James on Saturday morning at 849 W. Randolph in the West Loop.

Mary Zyrkowski, Danielle Zyrkowski and Scott Hill line up for the opening of Uncommon James on Saturday morning in Chicago.

Kristin Cavallari, founder of Uncommon James, is photographed Saturday during the grand opening of her jewelry store’s West Loop location.

Mary Zyrkowski, Danielle Zyrkowski and Scott Hill meet Kristin Cavallari at the grand opening of Uncommon James Saturday morning.

Kristin Cavallari attends the Uncommon James VIP Grand Opening at Uncommon James on Friday night in Chicago.