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USA Today Sports Media Group
USA Today Sports Media Group
Sport
Barry Werner

Trevor Lawrence lands major endorsement deal

It’s good to be Trevor Lawrence.

The Clemson quarterback is having one of the best months of his life.

At 21, Lawrence recently married Marissa Mowry.

He is the presumptive No. 1 pick in the NFL draft, which begins in less than a week, on April 29.

And on Friday, the future Jacksonville Jaguars quarterback landed a seven-figure endorsement deal with Gatorade.

The leading sports energy drink has Clemson colors — purple and orange — but matching up with the Jags-themed uniforms could be a challenge, black, gold, teal and white.

Per Front Office Sports:

Lawrence’s deal with Gatorade could be worth up to $2 million, said Bob Dorfman, a creative director at Baker Street Advertising who rates endorsement potential.

“From our point of view, he’s a terrific fit for our core brand … We see him as being a hero for that flagship product,”  Jeff Kearney, Gatorade’s global head of sports marketing, said.

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