Let your kids work out their disagreements in a Battle Royale-style shootout with the first fully automatic, clip-fed disc blaster in the Nerf Vortex line Photograph: PR
Most sensible people would think that by virtue of their name, Moshlings should be kept in a moshpit full of pogoing teenagers. But, according to toy manufacturers, their perfect abode is among the plastic leaves and branches of the Moshling Treehouse. This one comes complete with a basket lift Photograph: PR
According to the game's instructions, 'Players throw the dice to determine how often they squeeze the dachshund's lead. Each squeeze pushes the plasticine poop nearer to fruition and when the deed is done, players scoop the poop.' Not only brilliant fun then, it also teaches responsible pet ownership Photograph: PR
Looks a bit like a Tellytubby; moves, speaks and even tells jokes in response to your voice; has beat recognition that allows it to dance along to music. Basically the Fijit Friend is an all-singing, all-dancing toy. But can it do the Guardian cryptic crossword? No. It can't Photograph: Jeremy Lloyd/PR
Enjoy watching your children make-believe that people are dying in a towering Welsh inferno. Will Sam get there in time to save a plastic Norman from melting? Who knows Photograph: PR
Voice-changing effects, a two megapixel camera with a twisting lens, video capabilities, edit functions and games. This is the camera with everything, for the child you need to keep quiet Photograph: PR
It's like an iPad, but not an iPad. And that's a good thing because it's for children. They would just break an iPad. The LeapPad Explorer has 100+ learning games, book apps, videos and more. Why go to school when it's all on here? Photograph: PR
We. Want. To. Join. Elmo's. Band. Photograph: PR
The kind of rabbit you know will eventually be the star of a horror movie where it comes to life and runs amok, killing entire families. The PR blurb says, 'Also with a random play function, you never know what he will do next!' See? Photograph: PR
Being made from plastic has its advantages. For example Lagoona Blue, daughter of the infamous sea monster, never gets the raisin-like fingertips we experience after too long in the bath Photograph: PR
The latest Lego creation will teach children about culture as well as bloodlust. Take note of the intricate Japanese architecture of the Ninjago Fire Temple. Then smite Lord Garmadon and his evil skeleton army Photograph: PR
Make like Yoda with this new lightsaber. It's got more sound effects and better lights now. [Somebody make this franchise die] Photograph: PR
