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Wales Online
Wales Online
National
Neil Shaw

Toffee Apple smelling deodorant is back for limited time

Wild - makers of the world-first, plastic-free and sustainable natural deodorant - have brought back their Toffee Apple scented product which sold huge numbers in 2020.

At its peak, the must-have Toffee-Apple scent was selling at 10 per minute as Brits scrambled to get hold of the limited edition fragrance last year.

Wild offers a solution to the bathroom plastic crisis, with 100% natural, biodegradable refills housed in plastic-free cases. The Wild refillable deodorant system consists of a range of improved scents, that are both vegan-friendly and free from aluminium salts, parabens and phthalates.

Posted straight to your door in 100% recyclable packaging, the Wild Toffee Apple deodorant refills start at £5 and are available as a one-off purchase or as part of a subscription service. Customers receive a case in their selected colourway and their chosen scent, along with a new set of three refillable fragrances that are sent automatically every three months.

Created using natural ingredients, the deodorant benefits from a new and improved formula that now contains magnesium hydroxide and zinc ricinoleate.

For every deodorant Wild sells, it contributes towards a global tree planting initiative through charity On A Mission. Wild has worked with the charity to plant over 50,000 trees across the world so far, which are all tracked via satellite data technology.

Through the charity, Wild hopes to slow the increasing degradation of climate change, enable the rehabilitation of wildlife and raise awareness for important eco-issues on a global scale. Wild is also committed to being a carbon positive company, offsetting all its omissions.

Wild Toffee Apple, £12, is available from October 19, 2021 via www.wearewild.com

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