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Reuters
Reuters
Business
Giulia Segreti

Tod's charms Milan with its 'Italian attitude' and Mediterranean colors

Models present creations during the Tod's show during Milan Fashion Week Spring 2019 in Milan, Italy, September 21, 2018. REUTERS/Stefano Rellandini

MILAN (Reuters) - Luxury goods group Tod's showcased high-end craftsmanship on Thursday in a spring-summer 2019 collection full of Italian flavors, Mediterranean hues, leather accessories and iconic coats.

The Italian company, based in the central region of Marche, displayed its elaborate use of leather and typically Italian elegance in a runway show held in the surgical white spaces of the GAM modern art gallery in Milan's city center.

Models present creations during the Tod's show during Milan Fashion Week Spring 2019 in Milan, Italy, September 21, 2018. REUTERS/Stefano Rellandini

The group - which also includes brands Hogan and Fay - has recently embarked on a new strategy and has decided to a focus on more traditional products - a move that is already starting to bear fruit.

The co-ed show was opened by celebrity model Gigi Hadid wearing an ultra-light unlined trench coat made of suede, nappa leather and snake skin over beige shorts matched with a brown short and orange neck foulard.

Hadid also carried the Tod's D-bag, a leather short-handle iconic handbag, which the group decided to re-launch with this collection using luxurious leathers and different colors.

Tod's owner Diego Della Valle arrives at the Tod's show during Milan Fashion Week Spring 2019 in Milan, Italy, September 21, 2018. REUTERS/Stefano Rellandini

The 'An Italian Attitude' fresh collection, full of earthy colors and deep blues also showed off an elaborate leather cutting technique creating leather 'feathers', which decorated shoes like fringes, gave volume to leather dresses and movement to short skirts.

Tod's intentionally decided to send down the catwalk its women's designs separate from the menswear in order to keep a clear separation between the two lines - which are created by the group's designs team and creative director Andrea Incontri respectively.

Male models wore beige suede outfits matched with white shirts, jeans and suede bombers and casual blazers. They carried oversize brown shopper bags and wore the group's iconic Gommino leather loafers.

A guest waits before the Tod's fashion show during Milan Fashion Week Spring 2019 in Milan, Italy, September 21, 2018. REUTERS/Stefano Rellandini?

Milan Fashion week runs until Monday, with Philippe Plein and Italy's Versace expected to show their new collections later on Friday.

(Reporting by Giulia Segreti, Editing by William Maclean)

Model Gigi Hadid presents a creation during the Tod's show during Milan Fashion Week Spring 2019 in Milan, Italy, September 21, 2018. REUTERS/Stefano Rellandini
A model presents a creation at the Tod's show during Milan Fashion Week Spring 2019 in Milan, Italy, September 21, 2018. REUTERS/Stefano Rellandini
A model presents a creation at the Tod's show during Milan Fashion Week Spring 2019 in Milan, Italy, September 21, 2018. REUTERS/Stefano Rellandini
A model presents a creation at the Tod's show during Milan Fashion Week Spring 2019 in Milan, Italy, September 21, 2018. REUTERS/Stefano Rellandini
A model presents a creation at the Tod's show during Milan Fashion Week Spring 2019 in Milan, Italy, September 21, 2018. REUTERS/Stefano Rellandini
Model Gigi Hadid presents a creation during the Tod's show during Milan Fashion Week Spring 2019 in Milan, Italy, September 21, 2018. REUTERS/Stefano Rellandini
A model presents a creation at the Tod's show during Milan Fashion Week Spring 2019 in Milan, Italy, September 21, 2018. REUTERS/Stefano Rellandini
A model presents a creation at the Tod's show during Milan Fashion Week Spring 2019 in Milan, Italy, September 21, 2018. REUTERS/Stefano Rellandini
A model presents a creation at the Tod's show during Milan Fashion Week Spring 2019 in Milan, Italy, September 21, 2018. REUTERS/Stefano Rellandini
A model presents a creation at the Tod's show during Milan Fashion Week Spring 2019 in Milan, Italy, September 21, 2018. REUTERS/Stefano Rellandini
Model Bella Hadid presents a creation at the Tod's show during Milan Fashion Week Spring 2019 in Milan, Italy, September 21, 2018. REUTERS/Stefano Rellandini
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