Time magazine is trying to wean its online readers off their addiction to free content by restricting the amount of material it posts on its website.
The move is aimed at driving readers to newsstands and to Time's iPad app. Managing editor Richard Stengel, says it is part of a continuing experiment to retrain readers into paying for articles, adding: "We're in the hunt like everyone else to figure this out."
Many items from the magazine will remain available on Time's website. Columns like those from Joe Klein are still available, as are the magazine's vast archives.
And, once an issue is two weeks old, its content will be posted on the site and available free to the public.
Source: New York Times
