TikTok have condemned the controversial Milk Crate Challenge craze after a number of serious injuries were reported and hospital were clogged up.
The social media platform have issued a statement warning users that it will soon remove all videos of anyone attempting the dangerous stunt going forward.
The challenge involves people climbing up and down an unsecured pyramid made out of crates and usually results in a painful fall.
Videos have gone vital after most were left in a heap on the floor but the trend has been slammed after many had to go to hospital for treatment.
TikTok have now moved to ban it with medics already overwhelmed during the pandemic.
A representative said in a statement that they will start to remove clips of the craze.
"TikTok prohibits content that promotes or glorifies dangerous acts, and we remove videos and redirect searches to our Community Guidelines to discourage such content," they said.
"We encourage everyone to exercise caution in their behaviour whether online or off."
Videos featuring the wild antics have received millions of views worldwide - mostly being filmed in the US, but increasingly in the UK.
TikTok has disabled the ability to search for the term "milk crate challenge" amid growing concerns.
The video-sharing app was awash with the challenge last week, and more and more users have been posting their attempts in the last few days.
On Monday night, it was discussed on popular US show Jimmy Kimmel Live.
Guest host Stephen A. Smith showed some clips and talked about how worrying he thinks the trend is.
"We're all so worried about COVID, but TikTok is what's going to kill us," he told the audience.
Orthopedic surgeon Dr. Shawn Anthony of New York’s Mount Sinai Hospital claimed the Milk Crate Challenge was “perhaps even worse than falling from a ladder".
Dr Vonda Wright, a surgeon based in Atlanta, Georgia, told NBC News: "This is probably the craze that I've seen that has the highest potential for bodily injury that will take people out not just of their daily lives, but could have lifelong implications."
It is understood the craze started earlier this month after a video was posted on Facebook of a woman climbing a set of crates and then falling as she reached the top.
It is not the only ill-advised viral challenge to hit social media.
Others include running through traffic blindfolded, dipping testicles in soy sauce and the dangerous Skull Breaker Challenge.
