Making history: Apple boss Steve Jobs. Photograph: Paul Sakuma/AP Photo
It's time for the latest weekly instalment of our Technology Guardian supplement, and this week's cover story asks whether Apple's on course to repeat the pattern it has seen before in other markets - innovation, domination and then a gradual slide away as competitors move in. Of course, the firm might like it that way, but Kieren McCarthy ponders whether its deja vu all over again.
Elsewhere, we review Peter Molyneux's latest gaming saga, Black & White 2, I wonder whose side the web's pioneers are really on, and Jack asks whether Google's heart lies in Silicon Valley or Madison Avenue.
That's not all: Innovations covers the latest gadgets and technologies, Games gets a play with the new Game Boy Micro, and we also examine the rise of "virtual London". And, of course, there's more.
Click here for the complete contents.
