This Morning viewers threatened to switch off today after the show opened with a "boring" debate about toast.
Fans of the show declared producers must have "run out of content" as hosts Eamonn Holmes and Ruth Langsford talked about how they like their slices cut.
The pair spent the first few minutes of the show debating whether toast should be cut into triangles or in halves - and viewers were outraged.
They flocked to Twitter to slam the segment and many declared they wouldn't be sticking around to watch the rest of the show because the opening was so dull.
One wrote: "I can’t believe they are discussing how to cut your toast in the morning. Surely there is something ore interesting."
Emily Atack named as Holly Willoughby's replacement on This Morning
Another added: "Really?? F*****g toast? P**s off # thismorning ."
A third tweeted: "What is this rubbish on @thismorning about toast, get a grip @ITV #itv # thismorning #morningtv #breakfasttv ."
One more commented: "F*****g Hell, is there *that* little going on in the world that they're reduced to talking about TOAST …"
Eamonn and Ruth have taken over hosting duties today as weekday regulars Holly Willoughby and Phillip Schofield are taking time off for the Easter holidays.
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Many viewers got a shock this morning when they tuned in only to realise Holly and Phil weren't on the show.
One tweeted: "Wait.. where’s Holly & Phil? ThisMorning."
Another added: "You know it’s the holidays.. Eamonn & Ruth are this ThisMorning on Monday."
They aren't the only ones hosting over the next few weeks - Emily Atack named as Holly Willoughby's replacement on This Morning on This Morning during Easter.
The former Inbetweeners actress will be joining her fellow I'm A Celebrity campmate John Barrowman in taking the helm.
This Morning airs weekdays and Sundays at 10:30am on ITV.
