This Morning's Alison Hammond broke down on air as she said she'd been 'disgusted to the core' by the death of George Floyd in America, with her words sparking a massive reaction amongst millions of viewers.
In events that have shocked the country and the world, George Floyd, 46, died after being stopped by police outside a shop in Minneapolis, Minnesota, on May 25.
Shocking footage of the arrest shows white police officer Derek Chauvin, who has since been charged with murder, kneeling on Mr Floyd's neck as he begs to be allowed to breathe.
His death and the global outrage has caused has prompted greater awareness in the Black Lives Matter movement and the worldwide Black Out Tuesday initiative with This Morning taking a stand with a powerful message at the start of Tuesday's show.
Alison, who first shot to fame on Big Brother in 2002, then spoke to hosts Phillip Schofield and Holly Willoughby in a tearful phone conversation from home in which said: "I'm a mother to a 15-year-old black boy, so when I saw that image of George Floyd, I saw my brothers, I saw my father, I saw my son - I saw everybody's son and I was disgusted to the core and it hurt me to the pit of my stomach that this is 2020 and we're seeing that."
Let's be honest, this has been going on forever, our whole lives to my mum, my father."
Going onto discuss Black Lives Matter, Alison added: "Black Lives Matter is so important and it's amazing to see my white and Asian brothers and sisters standing with Black Lives Matter, because it means they understand.
"They can't understand fully, but they understand what we are going through."
Alison's speech sparked a huge reaction on Twitter. One viewer tweeted: "So proud of you
@AlisonHammond you did amazing on this morning broke my heart sending loads of love," and another reacted: "Sending you Sooooooo much love girl I cried with you."
