This Morning's Alison Hammond has been inundated with Twitter notifications today after a swift profile picture change.
The ITV shows roving entertainment reporter showed off her impressive weight-loss as she posted a "new profile picture" on her social media account.
And step aside Queen Bey - there's a new queen in town as fans compared Alison to one of the world's biggest musical stars.
The 44-year-old became an ambassador for Weight Watchers in April after she said her busy lifestyle often meant that she would turn to unhealthy options or not having time to exercise but wants to prioritise her health for her 13-year-old son Aiden.
Alison's celebrity pals were the first to compliment the ITV star.
Loose Women's Stacey Solomon commented: "Soooo beautiful," whilst Andrea McLean used the heart eyes and fire emoji's to express her thoughts.
Fans also couldn't resist adding their own comments.
One said: "Stunning!!! You look incredible!! And I love your hair!!!"
Another tweeted: "Burloody hell...you scrub up well our kid xx"
"Ooh looking good Miss Hammond!," added a third.
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Though the mum-of-one said that while she expects to lose weight on her WW journey, she says for her, it's not her ultimate goal.
"My WW journey is focused on getting healthier for myself. I feel rubbish when I don’t eat properly or exercise and WW helps me with what I eat and do," Alison said.
"I know I’ll also lose weight by following the WW programme, but that’s not the be-all and end-all for me.
"I want my journey to empower others to think about making changes to their lifestyle to become the best version of themselves."
