Wales captain Alun Wyn Jones says the camp have been thinking of everyone affected by Storm Dennis since it brought floods and torrential rain to Wales last weekend, affecting thousands of residents, businesses and sports clubs.
With rivers bursting their banks, homes have been flooded, rugby pitches left underwater and communities left financially crippled.
While a clean-up operation is underway, the Welsh Rugby Union has pledged £100,000 to get the ball rolling on a fund to help clubs recover.
And, speaking ahead of Wales' Six Nations clash with France, the skipper says those affected have been on their minds.
"Obviously we’re fully aware and a lot of guys are from rural backgrounds and places that have been hit", the 34-year-old Osprey said.
"You hear some of the devastation and, however hard it can be being a rugby player there’s a lot of people in a worse off position so our thoughts go out to all those people that are obviously finding it difficult or have lost possessions at this current time.
"The best thing we can do is go out there and hopefully put a smile on their faces tomorrow [Saturday]."
Additional funds to help affected clubs will be raised by a bucket collection during Wales' match.
Asked what his message to fans is in regards to the fundraising, he added: "It’s another occasion for us to represent Wales and we’ll be doing that to the best of our ability on the park.
"But to all those fans, first and foremost come safely to the game and obviously if the weather does take its toll be careful getting here.
"There’s been a huge amount of generosity already out there and I’m sure that will be extended tomorrow."
The WRU's community rugby board convened on Tuesday, with the Union’s staff working to assess the impact of the storm around the country.
An “exceptional circumstances” fund has been established, with the Union earmarking £100,000 to kick-start the provision, while also seeking further support.
Some clubs have informed the WRU they have lost rugby equipment and the Union are taking steps to help on this front, alongside providing specialist expertise to the task of recovering and maintaining damaged pitches.
Chief executive Martyn Phillips said: "These are exceptional circumstances and we have therefore decided to allocate dedicated funds and resources to help out rugby clubs in need in communities throughout the country.
"There is money put aside for emergencies such as these and we will take great care to ensure that we target both money and resources in the right areas so that we are helping those who need it most."
