The Sun has launched a redesigned website. It is a huge improvement on the one it has replaced - brighter, cleaner, with clear signposts and altogether more user-friendly.
In fairness, the old site was so poor, almost anything would be better. But this iteration is definitely an advance. There is plenty of material to browse and locating specific articles is easy.
Although dominated by entertainment content, the top of the home page carries hard news stories (beneath, of course, a display advert). Evidently, that section will be updated with breaking news throughout the day - another welcome development.
There are more words to read than previously, but not many, and certainly far fewer than one finds on Mail Online. It is also very UK oriented, so I can’t imagine that it will attract too many international readers.
Moving around the site is simple and readers will be less frustrated than with the old, clunky website. Overall, I think digital editor Keith Poole and his team have done a reasonable job.
I’m not certain, however, whether it would be good enough for its publisher, News UK, to think of re-erecting its demolished paywall. I doubt such an idea is on the agenda.
One nitpicking point. At the foot of the home page it states: “To see all content on the Sun, please use the site map.” But I couldn’t locate a link to the site map!
