Among the many funny-named bowls we’ll get in 2023 is one sponsored by Pop-Tarts, the pastries we all love no matter if they’re the ones filled with fruit jam or are glazed or are smores (those are the best kind, don’t @ me).
And in its first year, the Pop-Tarts Bowl is going to have something we didn’t know we needed but we’re going to be happy it exists: An edible mascot.
You think I’m kidding? No. Per a release I received on Monday: “It will run around the stadium interacting with fans and, when the final whistle blows, transform into a game-winning snack for the victors, just like in our most recent advertisements.”
Very important news: The @PopTartsBowl will have the first-ever edible mascot.
Per the bowl, when the final whistle blows, the winning team will celebrate by taking a bite of the giant pastry mascot. pic.twitter.com/obie6w1qrM
— Nicole Auerbach (@NicoleAuerbach) November 27, 2023
OK, so we here at For The Win have many questions that need answering, such as:
1. Edible mascot? Really?
2. What parts of the mascot will be edible? Are we talking one corner here or like, most of the body?
3. When you say “transform,” what exactly does THAT mean?
4. Related: Will there be a human inside the costume when the transformation has taken place?
5. Most important question: Which flavor are we talking about here?
