The PGA Tour is back _ and with it, the promise that the action will soon return to Connecticut, the Travelers Championship keeping its spot on the calendar even if most of the usual trappings have been stripped away by pandemic protocol.
So what did the Charles Schwab Challenge, a four-day event staged without fans on a classic course in Fort Worth, Texas, teach us about what we can expect when the world's best players descend on Cromwell next week?
Well, for one thing, the tour seems determined not to squander a chance to grow its audience, implementing a number of innovations in its TV coverage and increasing the fun factor on social media with an assist from some high-profile golf fans. And the emphasis, clearly, is on making what many would classify as a niche sport more inclusive and engaging.
Here's how golf seized the spotlight, and what we'll see from our couches when Cromwell takes center stage: