Get all your news in one place.
100's of premium titles.
One app.
Start reading
Chicago Tribune
Chicago Tribune
Business
Ese Olumhense

The people have spoken: Heinz will bring 'mayochup' condiment to U.S. stores

If you want to see "mayochup" _ a pre-mixed mayonnaise-ketchup product made by Kraft Heinz _ on store shelves, you are clearly not alone.

The company, based in Chicago and Pittsburgh, asked Twitter users last week if it should bring the hybrid condiment to the U.S., and the response was overwhelming. At final count, 930,691 people voted in the survey, 55 percent of them in support.

After promising to introduce the product _ already sold overseas _ in its home country if 500,000 people voted in favor by the Sunday deadline, Kraft Heinz said mayochup would appear in stores later this year.

Along with the votes, roughly 16,000 Twitter users commented, with many railing against the proposed "mayochup" name and others against what they considered a sacrilegious mix.

Vocal locals rebuffed the name, the concept and the suggestion that mayochup might be an acceptable condiment on hot dogs in comments and emailed responses to the Tribune.

"Speaking as the manufacturer of 'Chicago's Hot Dog,' Vienna Beef feels that this new condiment contains ingredients that neither deserve nor belong on a hot dog ... at least not within the great city of Chicago," wrote Tom McGlade of Vienna Beef, which is celebrating its 125th anniversary this year.

"Just like ketchup, no mayochup allowed on a Vienna Beef hot dog," McGlade added.

Kraft Heinz said in a Monday statement that it would let fans weigh in on mayochup's final name.

"We know people have combined mayonnaise and ketchup for years and they are passionate about its name," said Nicole Kulwicki, director of marketing for the company. "That's why we're asking America to share their suggestions, to ensure our version of this delicious duo gets the name it deserves."

Sign up to read this article
Read news from 100's of titles, curated specifically for you.
Already a member? Sign in here
Related Stories
Top stories on inkl right now
One subscription that gives you access to news from hundreds of sites
Already a member? Sign in here
Our Picks
Fourteen days free
Download the app
One app. One membership.
100+ trusted global sources.