The Forester goes multi-media

The Forester, a Gloucestershire weekly, sells about 10,700 copies an issue. But it has expanded its reach far beyond its normal circulation area by launching its own internet video service, called Ftv. It may be early days but it has already achieved a good hit rate. The service, sponsored by a local Nissan dealer, is run by three reporters who are balancing their print responsibilities with their video innovation. (Via holdthefrontpage)