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The Guardian - UK
The Guardian - UK
Technology
Bobbie Johnson, technology correspondent

The drinks are on Jobs

Apple was puffing its chest out following a set of superb results for the last quarter,as we reported in the Guardian today.

Apple delivered 5.3m iPods during the three-month period against 807,000 during the same quarter in 2004. The iPod, which has transformed the fortunes of the company, now accounts for almost one-third of Apple's revenues.

An ebullient Steve Jobs, Apple's chief executive, said the company is "firing on all cylinders" and promised "some incredible new products for the coming year".



Desktop sales - including the Mac Mini - went up from 749,000 this time last year to 1.07m this year, encouraging what some analysts say is the iPod's halo effect.

I'm not so convinced that the halo effect is of great importance, and I've not seen the figures on how much iTunes contributes to the company's success, but there's no doubt about it: Apple has found a way to make money.

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