Join us for the #MenabreaMaestro class where those who share Menabrea Birra’s commitment to craft, expertise, quality and passion are invited to discuss their skills and expertise, and for the final in the series acclaimed restaurant critic Jay Rayner will shed light on the craft of column-writing.
How do you write about the same subject time after time and still keep your craft fresh, compelling and ahead of the competition? Jay Rayner knows better than anyone; he’s been the Observer’s restaurant critic for 18 years.
In this evening Maestroclass, Jay will take you through the dynamics and mechanic of single subject column writing showcasing his passion and expertise, complete with the unmissable chance to grill one of Britain’s leading restaurant critics, accompanied by the original Italian birra and delicious aperitivo.
The assumption is that a restaurant critic’s job is to tell the reader about the nuts and bolts of eating out, food service, drinks and décor. In truth, Jay uses his subject as an opportunity to discuss everything from politics to relationships, love to sex and death, theatre, film and the arts. In short, restaurant reviewing is just another form of journalism with reporting at its heart. The key is working out the story – a lesson that can be applied to myriad single subject columns.
Content
Jay will share his expertise and passion for writing, including methods and structural tricks he uses to enable him to both stay on subject, and examine the world around us. He will explain how you stay committed to the subject by constantly changing it. There will be ample opportunity for Q&A.
Menabrea Birra, which has been made in the oldest continuously producing brewery in Italy for 170 years, is synonymous with quality and craftsmanship and as such #MenabreaMaestros invites leaders in different creative fields to share insights into their work.
Details
Date: Thursday 28 June 2018
Times: Evening course, 6.30pm-8.30pm
Location: Everyman Theatre, 14-18 Handyside Street, London N1C 4DN
Price: £5 plus £0.84 booking fee
Event capacity: 100
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