BMW prices are supposed to increase next month, and that'll include the M5 sedan and wagon. A new report says the automaker will increase the price by $2,400, with the sedan now starting at $121,900 before the destination fee and gas guzzler tax. The wagon will cost $123,900.
The $2,400 increase would equate to a 2.0 percent increase over 2025, according to Cars Direct. Add in the destination charge and gas guzzler fee, $1,175 and $2,600, respectively, and the 2026 M5 sedan will cost $125,675. The 2026 M5 Touring will have a starting price of $127,675.
Shockingly, the M5 isn't getting BMW's most significant price increase. X5 M and X6 M Competition prices are reportedly increasing by $2,500. Other models, like the Z4, are seeing their prices jump by $1,000, but we hope it doesn't stifle demand, especially for the M5 Touring.
Why M5 Touring Sales Matter
The 2025 M5 Touring is the first time BMW has offered the performance wagon in the United States, and the automaker is weighing bringing the M3 Touring to America based on M5 sales. So far, demand has been exceeding expectations.
Earlier this year, BMW revealed that it had to increase M5 production to meet demand, with the production output split 50-50 between the two body styles—something BMW did not expect. It had planned for the sedan to account for two-thirds of all M5 production, but buyers are flocking to the touring, even in the US.
Late last month, BMW M boss Frank van Meel revealed in an interview that there was "a higher demand in the US for the Touring than for the sedan." Hopefully, it's enough to convince BMW to bring the M3 Touring here, which the company first suggested last year could happen.
Source: Cars Direct via Car Buzz
