Luisa Zissman says she has seen some celebrities who are secretly visiting in Dubai.
The former star of The Apprentice and Celebrity Big Brother, 33, moved to the city in the United Arab Emirates with her husband Andrew Collins and their children due to his work.
However, Luisa has noticed a number of celebrities secretly making trips to Dubai and not mentioning their location at all on social media.
In a post from her Instagram Stories that was seen by The Sun, Luisa shared some intriguing information about celebrities in Dubai.
One of Luisa's followers asked: "Have you seen any celebs in Dubai that are claiming to be 'in the UK' with the rest of us?"
Luisa then responded: "Yes. I check their Instagrams to see if they have said and quite a few haven't.
"Each to their own. Just have to own the s**t you do and decisions you make though."
Luisa's post comes after as confusion emerged surrounding the location of former CBB co-star Mario Falcone.
Despite Mario and his fiancée Becky Meisner posting snaps of them at home in Essex, as video emerged appearing to show them out in the sun in Dubai.
In footage published by the Mail Online on Thursday, Mario could be seen in a shorts, t-shirt and sunglasses with wife-to-be Becky clad in a sundress stood beside him by a beach.
The video, which an onlooker claimed was taken in Dubai, was shared a day before Mario told his Instagram followers he was 'chilling' in his garden.
While on Friday, the reality star's partner Becky also took to social media to show off her very wintery outfit - complete with puffer jacket, hoodie and Wellington boots.
The Mirror has contacted representatives of Mario Falcone for comment.
The speculation comes amid ongoing controversy surrounding influencers and celebrities travelling to Dubai.
Stars who had faced controversy for travel choices included Love Island alum Laura Anderson and Geordie Shore star Chloe Ferry.
On Thursday last week, it was announced that Dubai has been added to the UK's 'red list', putting an end to direct travel to the UAE.
Direct flights are now banned to the UK with residents required to quarantine for 10 days upon their arrival, with returns being required through third countries.
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