Get all your news in one place.
100's of premium titles.
One app.
Start reading
The Independent UK
The Independent UK
Lifestyle
Sarah Young

The 11 most influential tv characters in fashion, including Villanelle and Fleabag

Television characters have long-inspired our fashion choices with audiences wanting to emulate the style of many fictional personalities over the years, including Saved by the Bell's Kelly Kapowski and, of course, Sex and the City's Carrie Bradshaw.

From BBC thrillers to original Netflix series and even reality shows, more and more popular characters are doubling up as sartorial trendsetters with wardrobes that many viewers could only dream of owning in real life. 

But, just who are the most influential TV characters in the world of fashion right now?

To find out, fashion search platform Lyst and visual discovery engine Pinterest crunched both their combined global data sets.

The teams at each organisation analysed searches across a combined pool of 306 million monthly users around the world from January to August to reveal the characters who are having the greatest impact on our style choices this year.

The list includes a host of hit shows which have charmed audiences with their on-screen style, from Netflix’s reboot of the Chilling Adventures of Sabrina to Big Little Lies, Killing Eve and Queer Eye.

Click through the gallery above to see who has become a fashion icon in their own right.

Sign up to read this article
Read news from 100's of titles, curated specifically for you.
Already a member? Sign in here
Related Stories
Top stories on inkl right now
One subscription that gives you access to news from hundreds of sites
Already a member? Sign in here
Our Picks
Fourteen days free
Download the app
One app. One membership.
100+ trusted global sources.