2025 has been a big year in the name of fashion. We’ve seen the return of faux fur, suede, thongs and polka dots, and IDK if it’s just my feed, but I feel like people have really upped their game in the fashion department. So when my editor got me across a report on the trendiest items of 2025 by The Lyst Index, I was intrigued.
The Lyst Index is a quarterly report on the trendiest brands and products its 160 million shoppers are purchasing and searching for on and off the platform. It also includes social media mentions, metrics, activity and engagement statistics worldwide to track brand or product traction.
The top 10 trendiest brands for 2025 so far according to the Lyst index include:
- Miu Miu
- Loewe
- Saint Laurent
- Prada
- Coach
- The Row
- Cos
- Chloé
- Bottega Veneta
- Moncler
It’s a bougie index, I know.
However, just because a brand is considered the hottest of the moment, doesn’t mean its products are gracing the ‘trendiest products’ index. Lyst’s hottest products actually had some affordable items for those of us who can’t casually drop multiple thousand dollars on a single item in their wardrobe.
If you wanna look like a walking Pinterest board, these are the 10 trendiest items of 2025 (so far), as well as their cheaper counterparts. You’re welcome.
The 10 Trendiest Items Of 2025
1. The Row Dune Sandals
I knew thongs were making a resurgence, but what I didn’t realise was just how much people were willing to pay to get their hands on the trendiest of them all: The Row Dune Sandal. These bad boys are over one thousand dollars, so you’d hope they’re the comfiest flip flops you’ve ever put on your tootsies. They do be cute, though.
Image: Moda Operandi.
The Row Dune Sandals Dupe:
2. Skims Tank Top
You know that girl that’s effortlessly put together even though she’s wearing a basic tank top and jeans? Yeah, that’s Skims. And the world knows it too, which is why its tank top has ranked number two on The Lyst Index.
Image: Skims.
Skims Tank Top Dupe:
- Atmos&Here Organic Cotton Racer Tank, $23.99 (usually $29.99)
- Cotton On Goldie Rib High Neck Tank, $15 (usually $19.99)
3. Adidas Adicolor Classics Sprinter Shorts
There’s nothing like when you’ve been eyeing off a trendy item for ages and it finally goes on sale. The Adidas Adicolor Classics Sprinter Shorts are 40 per cent off on ASOS right now, so run don’t walk.
Image: Adidas.
Adidas Adicolor Classics Sprinter Shorts Dupe:
4. Miu Miu Suede Loafers
Boat shoe core is sooo back, and the surge in popularity of Miu Miu’s Suede Loafers is here to prove it. These styled with jeans and a sweater thrown ‘effortlessly’ over your shoulders is absolutely the vibe.
Image: Mytheresa.
Miu Miu Suede Loaders Dupe:
5. Vibram V-Soul Flats
I saw these and thought ‘there ain’t no way these are trending’, but lo and behold, the Vibram V-Soul Flats officially sold out everywhere. I guess these are the peak shoe if you hate footwear, as you’d definitely still be able to feel every aspect of the ground beneath your feet when rocking these. It’s kinda like if the Puma Speedcat Ballerinas has individual toes…
Image: Paulina Lagun.
Vibram V-Soul Flats Dupe:
I know both dupes are more expensive, but I guess it depends on whether you’re willing to wait for Vibram to restock or are happy to settle for something similar. The Puma Speedcat Ballet Flats are only a little more and offer a similar design, minus the individual spots for your toes. If you’re desperate for a five-finger ballet flat, Coperni does a pair that’s very editorial shoot vibes.
6. Ancient Greek Sandals Embellished Iro Ballet Flats
Mesh ballet flats have been all over Pinterest, especially when it comes to Euro Summer and vacation wardrobes. Ancient Greek Sandals’ Embellished Iro Flats have topped the It Girl list, studded with gold motifs and pearls to elevate them that one step above the rest.
Image: Net-A-Porter.
Ancient Greek Sandals Embellished Iro Ballet Flats Dupe:
- Charles & Keith Mesh Gem-Embellished Ballet Flats, $103
- Ancient Greek Sandals Iro PVC Ballet Flats, $176
- Tony Bianco Mazey Choc Mesh, $179.95
7. Juju Vera White Petra Shell Pendant
Statement pendant necklaces are making a big comeback. Juju Vera’s White Petra Shell Pendant is crafted from solid sterling silver, and brings a mermaid-esque vibe to just about any outfit.
Image: Moda Operandi.
Juju Vera White Petra Shell Pendant Dupe:
- Etsy Silver Large Shell Pendant Necklace With Silver Steel Drops, $59.78
- Miz Casa and Co Asterelle Shell Necklace, $47.20 (usually $59)
8. Isabel Marant Balskee Sneakers
It seems as though one of the most controversial shoe trends is officially back: Wedge sneakers. Isabel Marant is paving the way with its Balskee Hidden Wedge High Top Sneaker, giving short gals a good ol’ height boost if they want it.
Image: Isabel Marant.
Isabel Marant Balskee Sneakers Dupe:
9. Faithfull the Brand Hedy Strapless Gathered Linen And Voile Maxi Dress
Australia, represent! Aussie fashion brands are making waves overseas, and Faithfull the Brand’s Hedy Strapless Maxi Dress making The Lyst Index is the icing on the cake. The drop waist and gathered skirt looks incredible on anyone, and it comes in three gorg colours: butter, black and forest.
Image: Faithfull the Brand.
Faithfull the Brand Hedy Strapless Gathered Linen And Voile Maxi Dress Dupe:
- Peppermayo Exclusive Carmel Maxi Dress, $119.95
- Beginning Boutique Sinclair Cream Satin Strapless Maxi Dress, $109.99
10. Prada Collapse Re-Nylon And Suede Sneakers
Every year, there’s a sneaker of the moment. And in 2025, it’s Prada that’s stealing the show with its Collapse Re-Nylon And Suede Sneakers.
Image: Monti Boutique.
Prada Collapse Re-Nylon And Suede Sneakers Dupe:
Now you can go ahead and claim the ‘most stylish friend’ title with your artsy new wardrobe.
Image credit: Paulina Lagun / Faithfull The Brand / Juju Vera
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