The business mantra "Customer is king" cannot be applied to Thai Airways International, after the recent headline-making flight from Zurich to Bangkok.
The incident involved THAI flight TG971 from Zurich to Bangkok on Oct 11, which was scheduled to depart at 1.30pm. However, the on-duty pilots refused to take off until their off-duty colleagues who were bound to return to Bangkok received first-class seats which happened to be fully booked.

Such a stiff demand means some first-class passengers would have to give up their seats to the so-called "deadhead" pilots.