Aim-listed technology group ANT has high hopes for its new software, which allows consumers to watch live television programmes on IPads and other mobile devices, and has been demonstrating it to City investors.
Installed as part of the set top box, ANT's software can support up to five mobile devices, giving families the option of using interactive TV or watching different programmes - live or recorded - through a wi-fi connection, all with just one TV.
Customers will pay a one off fee of around £10 to download an app for their mobile device, while ANT receives licensing fees from the set top box manufacturers.
Having demonstrated the product at the recent IBC show in Amsterdam, it has received what chief executive Simon Woodward called a "staggering" amount of interest. It is now in talks with a number of set top box manufacturers about licensing out the software, and hopes to announce deals before too long. Once signed, the company reckons products could be in the shops by January. ANT is also working on producing software to work with smaller devices such as the IPod Touch and IPhone, as well as moving towards an Android version.
Once the product is available for shop-bought set top boxes, the company hopes to open discussions with Sky and Virgin Media about incorporating the software in their proprietary software.
ANT's shares have jumped 9% to 24.5p after the City presentation.
