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The Guardian - UK
The Guardian - UK
Business
Monkey

Surely they should have played Absolute Beginners, no?

Where were you at 7.45am on Tuesday September 2? Yes, that was the moment Christian O'Connell announced Virgin Radio's brand new name was ... Absolute Radio. When O'Connell joined Virgin's breakfast show two years ago, the first song he played was Bon Jovi's Keep The Faith. Monkey hears the new man in charge of the station, Clive Dickens, was about as impressed with that choice as we were - not very much. So what was the first song played by the all new Absolute Radio? Revolution by the Beatles. Because they're talkin' about a revolution, see? Anyway, here's Christian's exhaustive - and exhausting - announcement of the new name, and here's Dickens talking about all-new Absolute Radio. What a shame they interviewed him at a rock festival. Turn it down! I'm trying to talk about my new radio station!

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