No one in the UK loves their cider more than people in the West County where the alcoholic drink flows in plentiful during the summer momths.
And while most Bristolians may believe they've sampled every cider range known to man, there is now a new beverage which will blow your mind.
Strongbow has made the brave move to mix the classic sweet pint with rosé which is normally associated with wine.
It's been developed using blush red apples for a refreshing summer taste - perfect for festivals and barbecues, reports the Mirror.
The new pink tipple is now available at most major supermarkets and convenience stores.
Asda and Morrisons are both selling 500ml cans of Strongbow Rosé for £1.50 in stores only.
Savvy shoppers can also buy a four-pack of 440ml cans for £5.25, or a pack of 10 for £12.
Rachel Holms, brand director for Strongbow said: “We’re really excited about the latest edition to our range of refreshing ciders.
"Not only is Strongbow Rosé the most successful recipe we’ve ever tested, we’ve also got exciting launch plans this Summer to make sure as many people as possible get to try it.”
