Catherine Tyldesley has caused a stir by undergoing a huge style overhaul and unveiling some freshly dyed blonde locks.
The former Coronation Street actress, who was announced on the Strictly Come Dancing line-up this week, had been embracing her natural brunette hair since leaving the ITV soap last year.
So Catherine gave her a fans a shock as she took to Instagram to show off her platinum tresses,which were styled in ultra glamorous long loose waves.
Many of her 511,000 followers replied to say that she looked a lot like Gemma Merna, best known for playing Carmel McQueen in Channel Four show Hollyoaks.
But Catherine revealed to fans that her transformation wasn't permanent and only done for her latest screen role.
Director Lee Salisbury also shared a snap of Catherine in character as he teased fans 'She is gonna be trouble' over the new small screen project.
But the part is by no means all Catherine will be up to in the coming months.
The former Eva Price actress will be keeping busy after bagging a place on this year's series of Strictly Come Dancing.
Catherine was confirmed as one of the celebs joining the all star line-up this week.
She joins ex-footballer David James, comedian Chris Ramsey and a host of other big names.
Since the announcement, she has tweeted: "Awwwww Guys I'm in bits reading your supportive messages! Thankyou!!! Means so much to me as this is a HUGE challenge for me!!"
Catherine will no doubt be treated to even more image overhauls on the BBC One dance show in the hands of the award-winning team of stylists and make-up artists - including Lisa Armstrong.
*Strictly Come Dancing returns to BBC1 in September
