Strictly Come Dancing fans didn't recognise Olympic swimmer Adam Peaty as he stepped onto the dance floor for Movie Week.

Adam turned blue as he channelled the 2009 James Cameron film Avatar.

The swimming champ also wore a long-haired wig as he went topless for his spellbinding performance with professional dance partner Katya Jones in a forest setting.

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"That's Adam Peaty? Didn't recognise him with hair!" gasped one fan on Twitter.

"Adam looks completely different," said another.

"Anyone could be under the avatar paint and wig because it definitely doesn’t look like Adam Peaty," another fan tweeted.

"Last week, it was Harry Potter Nerd Chic and this week he is serving us Smurf* Realness. Truly, Adam Peaty is a versatile king! * I know, I know, he’s one of them Avatar lads!" said another Strictly viewer.

A fifth viewer thought he looked like Magic Mike star Channing Tatum as the pair danced the rumba while bathed in blue light.

And another asked: "Oh my is that really Adam Peaty?"

Heart-throb Adam, 26, has set pulses racing on this series of the BBC One dance contest.

And fans confessed to being distracted from the performance.

"Sorry? Was Adam blue???" quipped one fan.

"Adam Peaty should not be that sexy and sensual in an avatar costume," swooned another.

"He’d look good in a bin bag," commented another viewer.

But another complained: "Didn't see the last bit of Adam’s dance as the camera was behind a fake branch."