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The Guardian - UK
The Guardian - UK
Business
Monkey

Stiff test for X Factor guru

Pity The X Factor overlord Simon Cowell after an offer for a less-than flattering gig flogging Viagra. The Mirror reports that the 48-year-old music mogul was offered £1m to become the face of erectile dysfunction, but surprisingly turned it down. "My agent rang me and said 'You've been offered an incredibly big deal - it's to be the face of Viagra.' And I just said 'Sorry, but that has to be a fucking insult.'"

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