Name: We Got Pop
Based: London
Website: www.wegotpop.com
We Got Pop is a market-transforming platform for the casting of extras across film, TV and commercials. Pop’s mission is to change the world of extras casting by providing any company across the globe wishing to book extras, a turnkey solution to do so: a book of artists, time-saving software to cast and co-ordinate them, and the complete back office service to arrange their payment.
In just one year Pop built from scratch a high functioning platform that has begun to revolutionise the challenging process of casting thousands of people across thousands of filming days. Pop’s new way of working has already attracted over 10,000 artists and some of the biggest films made in the UK including Star Wars: The Force Awakens, Night at the Museum: Secret of the Tomb and Everest have been cast using Pop.
Not only is Pop making life easier for the artists and production companies who use its services, it also facilitates the creation of new businesses, as its turnkey solution enables agents to become entrepreneurs setting up their own mini-casting agencies, and new jobs, as the improvements to efficiency it provides agencies availing of Pop’s software and back office service, enables them to take on more work, increase profitability and grow.
Pop is transforming an important part of film production - a key industry in the UK - and is one to watch as Pop prepares to take this transformation global.
Kate McLaughlin is the co-founder of We Got Pop
