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Liverpool Echo
Liverpool Echo
Entertainment
Talya Honebeek

Staggering amounts Love Island stars like Shaughna Phillips have made on Instagram revealed

The seventh series of ITV2’s hit dating reality show Love Island is well underway with singletons looking for love and a shot at winning the £50,000 prize money.

This year's series has already included plenty of drama including a fiery row between Faye and Chloe, a contestant dumped from the villa after 48 hours and much more.

While we all enjoy this year's series CRO Agency LoveUX have revealed how much each season six contestant has made on Instagram since leaving the Love Island villa.

READ MORE: Adele shows off shrinking frame

Three Islanders have earned more than £300,000, with love rivals Molly Smith and Shaughna Phillips topping the list.

Here’s what all last year’s contestants have made from Instagram since appearing on the show.

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1. Molly Smith - £442,238 from 191 ads

Topping the list is Casa Amor latecomer Molly Smith, who is the only 2020 Islander to earn more than £400,000 since leaving the island.

Viewers were shocked when Callum decided to choose Molly over Shaughna, but the couple have proved doubters wrong, moving into their own Manchester home with their adorable pomeranian Nelly and pug puppy Winnie.

Molly’s first place position comes thanks to being the series’ most active influencer, posting almost 200 sponsored posts over the last year.

2. Shaughna Phillips - £341,075 from 109 ads

Shaughna was one of the breakout stars of the last series of Love Island, known for her girl’s girl attitude and iconic ‘congrats hun’ moment after the Casa Amor recoupling left her single.

The Londoner has since gone on to be one of the top earners, with a variety of lucrative brand deals, and is estimated to receive a healthy £2,900 from every sponsored post.

She also appeared on Channel 4’s Celebs Go Virtual Dating last year alongside Pete Wicks and Chloe Ferry, but is reportedly currently single.

3. Luke Mabbott - £333,325 from 141 ads

Rounding out the top three is late arrival Luke Mabbott. During his time on the show he was coupled up with Jess and Natalia, before going on to come in third place with Demi.

The Redcar-born influencer has just released his own edit with clothing brand HisColumn and is currently dating Love Island series five contestant Lucie Donlan, a model and surfer from Cornwall.

4. Demi Jones - £260,218 from 115 ads

History and archaeology graduate Demi might not have found lasting love with Nas or Luke during her time in the villa, but she has since forged a successful career as an influencer.

She has worked with brands including SHEIN and Tatti Lashes, and has recently launched her own edit with clothing giant Missguided.

The 22-year-old revealed earlier this year that she was diagnosed with thyroid cancer, and has since undergone a full thyroidectomy (surgical removal of the thyroid).

Her honesty about her treatment has inspired her followers, with Demi saying that she was told by her surgeon that there’s been a noticeable increase in the number of young women making appointments to get lumps checked out.

5. Finley Tapp - £202,202 from 69 ads

Paige and Finn won the hearts of the nation during their time in the villa, going on to win last year’s winter edition of Love Island.

The pair are one of the five couples still together from the 2020 show, and are now living together in their own Manchester apartment after initially staying with Paige’s family in Scotland.

6. Siânnise Fudge - £199,237 from 55 ads

Despite a rocky start in the villa, Siânnise went on to find her fairytale love story with late arrival Luke T.

They’ve been just as loved up since the show, and now share their South West London home with cockapoo puppy Nala.

Siânnise has worked with a variety of brands including Spotify, Garnier and In The Style. She also jointly launched unisex clothing brand CONQR with Luke in December.

7. Sophie Piper - £172,395 from 74 ads

As the younger sister of The Saturdays singer and TV presenter Rochelle Humes, Essex girl Sophie already had a claim to fame before even entering the villa.

She might have been unsuccessful in her attempt to find love on the show, but the model and influencer has since gone on to work with the likes of Nasty Gal, JD Sports and Boux Avenue, earning around £2,172 per post.

Here’s how the rest of the contestants’ Instagram earnings stack up:

8. Jess Gale - £154,966 from 70 ads

9. Paige Turley - £138,440 from 38 ads

10. Eve Gale - £93,005 from 57 ads

11. Luke Trotman - £84,976 from 29 ads

12. Rebecca Gormley - £81,442 from 86 ads

13. Callum Jones - £78,178 from 30 ads

14. Nas Majeed - £54,466 from 37 ads

15. Natalia Zoppa - £47,754 from 84 ads

16. Mike Boateng - £43,219 from 33 ads

17. Leanne Amaning - £35,827 from 38 ads

18. Eva Zapico - £22,734 from 57 ads

19. Connagh Howard - £19,507 from 22 ads

20. Biggs Chris - £18,813 from 48 ads

21. Ched Uzor - £15,689 from 17 ads

22. Connor Durman - £14,291 from 8 ads

23. Priscilla Anyabu - £8,839 from 18 ads

24. Wallace Wilson - £2,122 from 5 ads

25. Ollie Williams - £2,112 from 8 ads

26. Jordan Waobikeze - £623 from 2 ads

Love Island airs nightly Sunday to Friday at 9pm on ITV2 and ITV Hub. Episodes are available the following morning on BritBox.

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